Sep 14, 2024  
2012-2013 Undergraduate Catalog 
    
2012-2013 Undergraduate Catalog [ARCHIVED CATALOG]

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HTE 3570 - Hospitality and Tourism Marketing



Credits: 3 (3 + 0)

Prerequisite(s): ENG 1020, HTE 1030 and SPE 1010

Description: The course applies principles of marketing and advertising to the specific needs of the hotel, restaurant, tourism and event industries. Students conduct field work in their area of concentration, analyzing a particular marketing problem.



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