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Sep 14, 2024
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HTE 3570 - Hospitality and Tourism Marketing
Credits: 3 (3 + 0)
Prerequisite(s): ENG 1020, HTE 1030 and SPE 1010
Description: The course applies principles of marketing and advertising to the specific needs of the hotel, restaurant, tourism and event industries. Students conduct field work in their area of concentration, analyzing a particular marketing problem.
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