Dec 01, 2023  
2017-2018 Undergraduate Catalog 
2017-2018 Undergraduate Catalog [ARCHIVED CATALOG]

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MKT 3010 - Marketing Research

Credits: 3

Prerequisite(s): MKT 2040, MKT 3000, CIS 3300 or equivalent college statistics course, and at least junior standing

Description: This course will provide the marketing student with a systematic and objective approach to the search for and analysis of information relevant to the identification and solution of marketing problems.

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