Jul 15, 2024  
2017-2018 Undergraduate Catalog 
    
2017-2018 Undergraduate Catalog [ARCHIVED CATALOG]

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MKT 3160 - Sales Management



Credits: 3

Prerequisite(s): MKT 3000 and At least junior standing

Description: This course will provide students with a comprehensive study of problems involved in managing a sales force. Areas covered include organizations, motivation, and performance evaluation. Case analysis is emphasized.



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