Aug 15, 2022  
2017-2018 Undergraduate Catalog 
2017-2018 Undergraduate Catalog [ARCHIVED CATALOG]

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CAS 4430 - Electronic Media Management

Credits: 3

Prerequisite(s): CAS 2400 or permission of instructor

Description: This course examines management tasks and functions as they exist in a variety of electronic media. The course focuses on relevant management theory, technical operations, economics, business functions and practices, programming, regulation, marketing, sales, and audience considerations specific to electronic media.

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