May 13, 2021  
2019-2020 Undergraduate Catalog 
2019-2020 Undergraduate Catalog [ARCHIVED CATALOG]

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MKT 4520 - Seminar in Marketing Management

Credits: 3

Prerequisite(s): MKT 3000, 6 additional hours of completed marketing credits, and Senior standing

Description: This course is the culminating final course required of all Marketing minor students (and a marketing elective for Marketing majors). In this final course, the student will develop and apply marketing strategies and policies in solution to problems related to the consumer and the business environment.

Note: Credit will be granted for only one prefix: HON or MKT.

Cross Listed Course(s): HON 4521

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