MGT 4420 - Entrepreneurial Business Planning

Credits: 3

Prerequisite(s): Senior Standing AND (ACC 1010 or ACC 2010 or FIN 2220 or FIN 3300 or FIN 3320) AND (MGT 3020) AND (MKT 3000 or MKT 3250 or MKT 4300 or MKT 4520)

Description: This course requires the student to prepare a definitive, comprehensive business plan involving all aspects of a proposed new venture. To attract seed money and growth capital, the student plan must address probable start-up issues involving market analysis, competition, workforce and capacity planning. Emphasis is on financial viability and business plan packaging to secure financial seed money.

University Requirement(s): Senior Experience