Public Relations Certificate

Print Degree Planner (opens a new window) |

A Certificate in Public Relations is a 15-credit program that gives working professionals the skills they need to help their organizations communicate and engage with important stakeholders, internal and external. Students will learn to create compelling content for websites, social media and printed products. They will learn best practices in public relations and organizational communication and the process to develop strategy and execute a campaign. Strategies for handling potential crises also is covered.

Required Courses

JMP 2700 - Fundamentals of Public Relations Credits: 3
JMP 3700 - Public Relations Writing Credits: 3
JMP 3740 - Public Relations Research, Planning and Measurement Credits: 3
JMP 4740 - Public Relations in Crises Credits: 3

Elective Courses

Choose one of these electives.

JMP 3540 - Mobile and Social Media Communication Credits: 3
JMP 3720 - Media and Influencer Relations Credits: 3

Public Relations Certificate

Required Courses

Elective Courses

Total for Certificate: 15 credit hours