The page uses Browser Access Keys to help with keyboard navigation. Click to learn moreSkip to Navigation

Different browsers use different keystrokes to activate accesskey shortcuts. Please reference the following list to use access keys on your system.

Alt and the accesskey, for Internet Explorer on Windows
Shift and Alt and the accesskey, for Firefox on Windows
Shift and Esc and the accesskey, for Windows or Mac
Ctrl and the accesskey, for the following browsers on a Mac: Internet Explorer 5.2, Safari 1.2, Firefox, Mozilla, Netscape 6+.

We use the following access keys on our gateway

n Skip to Navigation
k Accesskeys description
h Help
    Metropolitan State University of Denver
   
 
  Oct 21, 2017
 
 
    
2012-2013 Undergraduate Catalog [ARCHIVED CATALOG]

[Add to Portfolio]

MKT 3810 - Electronic Marketing



Credits: 3 (3 + 0)

Prerequisite(s): MKT 3000, CIS 2010 or equivalent, and At least junior standing

Description: This course is designed to introduce students to the cutting-edge technologies that are necessary to perform effectively as marketing professionals. The primary focus of this course is marketing uses of the worldwide network of computers known as the Internet including Web site design and maintenance, marketing research, e-mail, and advertising. The course will also provide limited coverage of other electronic technologies including fax-on-demand, CDROM, and database marketing.



[Add to Portfolio]