Mar 28, 2024  
2019-2020 Undergraduate Catalog 
    
2019-2020 Undergraduate Catalog [ARCHIVED CATALOG]

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HON 4521 - Seminar in Marketing Management



Credits: 3

Prerequisite(s): MKT 3000, 6 additional hours of completed marketing credits, and Senior standing

Description: This course is the culminating final course required of all Marketing minor students (and a marketing elective for Marketing majors). In this final course, the student will develop and apply marketing strategies and policies in solution to problems related to the consumer and the business environment.

Note: Credit will be granted for only one prefix: HON or MKT.

Cross Listed Course(s): MKT 4520



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