MKT 3350 - Social Selling

Credits: 3

Prerequisite(s): At least junior standing

Description: Social Selling is a key resource for sales and marketing professionals seeking a better way to connect with today’s customer where they’re conducting due diligence - online. This course will show students how to capture the mindshare of business leadership and turn relationships into sales. Students will learn the online techniques used to be seen as a helpful resource that can guide the buyer toward their ideal solution. This course will provide essential guidance on selling to the modern buyer.

Note: Course Modified on June 29, 2023