JMP 4740 - Public Relations in Crises

Credits: 3

Prerequisite(s): JMP 1100

Description: Students in this course examine and develop public relations approaches for identifying, managing and responding to crises. Students explore multiple channels for communicating crises plans and for communicating during crises. Multiple publics are considered in planning and action for public relations professionals in this area.

Note: Some sections of this course may be taught as Service Learning.