MGT 4420 - Entrepreneurial Business Planning

Credits: 3 (3 + 0)

Prerequisite(s): Senior standing or permission of instructor

This course requires the student to prepare a definitive, comprehensive business plan involving all aspects of a proposed new venture. To attract seed money and growth capital, the student plan must address probable start-up issues involving market analysis, competition, workforce and capacity planning. Emphasis is on financial viability and business plan packaging to secure financial seed money.